St. Bride library has one of world’s most significant collections of books about printing, typography, paper-making and graphic design. Its tenth annual conference, ‘Critical Tensions’, explores the concept of ‘perfect tension’, with speakers discussing how they balance opposing constraints and visual ideas in their creative work. The two-day event reflects on uncertain times, providing a space to discuss how creativity can thrive in adversity.
A memorable identity that embodies the conference theme of ‘tension’, fuelled by opposing relationships: colour and form; form and function; micro-macro; old-young; educated-‘feral’; designer-client. With talks that represent a plethora of typographic talent, fine typography and exquisite production process must both enrich the design and hold a central role. The identity needed to attract attention across design spheres in promotional materials, yet adapt effectively as a conference programme that informs and intrigues its audience.
I co-led the conference identity and design deliverables with a fellow designer, Roger Swindale, working from conception to final production.
A conscientious design piece that created dialogue in the conference over social media and face-to-face, sparking design connections and a sense of community. The work featured in various design magazines across the UK, including Creative Review, Eye and Ultrabold.